Podiatrist, Foot Health and Footwear Content Creator
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Paul Macaulay Podiatrist, Foot Health and Footwear Content Creator
Paul Macaulay | Singapore, Singapore
I’m Paul, a podiatrist dedicated to helping people stay active, pain-free, and confident in their footwear choices. On Instagram and TikTok, I share engaging, educational content about foot health, injury prevention, and proper footwear.
I focus on shoe reviews, rehab techniques, and practical tips to make foot health accessible and empowering. From breaking down the latest running shoes to demonstrating recovery exercises, my content provides solutions to everyday challenges in an approachable way.
My audience trusts me because I combine professional expertise with authentic storytelling, offering practical advice that’s easy to understand and apply.
Packages
All
Instagram
TikTok
UGC
1 Instagram Reel (30 Seconds)
$
When partnering with me, brands can expect a professional, engaging v…See More
3 Instagram Reels (30 Seconds)
$
When partnering with me, brands can expect a professional, engaging v…See More
1 Instagram Story
$
When you partner with me for an Instagram story, expect authenticity,…See More
1 TikTok Video (30 Seconds)
$
When partnering with me, brands can expect a professional, engaging v…See More
1 TikTok Story
$
When you partner with me for an Instagram story, expect authenticity,…See More
3 TikTok Videos (30 Seconds)
$
When partnering with me, brands can expect a professional, engaging v…See More
1 UGC Product Video (30 Seconds)
$
When you collaborate with me for UGC videos, expect high-quality, rel…See More
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Analytics
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1.5M
Followers
250k
Average Views
5.0%
Engagement
Audience Location
Audience Age
Audience Gender
Portfolio
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5 Reviews ·
4.9
Brand
December 2023
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Brand
December 2023
Brand left a 5 star review. Sign up now to unlock real reviews for over 180,000 across the globe.
FAQ
Who is your audience?
My audience is highly engaged and trusts me for my expertise in foot health, footwear, and injury prevention. Most of my followers are from the USA, followed by Singapore, Australia, and the UK. They’re a mix of health-conscious individuals and active people looking for practical, expert advice that’s easy to understand and apply.
A significant portion of my audience is female, many of whom are interested in finding comfortable and supportive footwear that aligns with their lifestyle and foot health needs. They appreciate my relatable content, whether it’s shoe reviews, educational tips, or personal stories, and they often reach out for guidance on specific issues. My audience values authenticity and turns to me as a trusted resource for improving their mobility, comfort, and overall foot health.
What brands have you worked with?
New balance, Hoka, Asics, DMK shoes, Archies, MBT, Brooks
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When partnering with me, brands can expect a professional, engaging video that blends expertise and storytelling. I highlight the product’s features while addressing my audience's needs, positioning it as a credible, practical solution.
Each video features dynamic visuals, including close-ups, demonstrations, and seamless transitions, paired with captions and music to keep it polished and accessible. My narrative connects the product to real-life situations, making it relatable and valuable to viewers.
The result is content that’s both educational and inspiring, designed to build trust and drive engagement. Brands can expect a creative, tailored process that delivers impactful, audience-focused videos.
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